Midnight madness: Apple fans flock to iPhone 18 Pro launch
Apple fans in the Philippines gathered for a midnight launch event for the new iPhone 18 Pro series. The event featured live performances and celebrity appearances to celebrate the product release.
Why it matters
High-profile product launches reflect consumer demand and the significant cultural influence of major technology brands in global markets.
Long queues, live performances and a surprise appearance by Vice Ganda marked the Philippine midnight launch of Apple's iPhone…
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12 other newsrooms covered this event. We read each version separately.
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