India Today·3 min read·medium

As iPhone Duo pre-orders start, Apple CEO John Ternus calls early foldables cheap and crappy

K
Krishna Goswami
As iPhone Duo pre-orders start, Apple CEO John Ternus calls early foldables cheap and crappy
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Apple has officially launched pre-orders for its first foldable smartphone, the iPhone Duo, in India. CEO John Ternus defended the company's delayed entry into the market, criticizing early foldable devices from competitors as low-quality.

Why it matters

This marks a significant shift in Apple's product strategy as it enters the high-end foldable market, potentially setting a new standard for hardware durability.

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Apple CEO John Ternus has explained why the company took years to launch its first foldable smartphone, the iPhone Duo. In a recent interview with TIME, he criticised early foldable phones from rival brands, calling them "cheap and crappy". The highly anticipated iPhone Duo is Apple's most expensive phone yet, and Indian buyers can finally secure theirs today.iPhone Duo pre-orders start today in IndiaApple fans in India can pre-order the iPhone Duo starting today, October 16, at 5:30 PM IST. Customers can book the device through Apple's official online store, authorised retailers, and major offline platforms.The iPhone Duo starts at Rs 2,99,900 for the base 256GB model, while the highest end 2TB variant is priced at Rs 4,49,900. It is available in two colours: Star White and Night Sky.

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