The Guardian·3 min read·easy

The bar singer, the K-pop veteran and the ‘railway track diva’: meet three Eurovision Asia 2026 hopefuls

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Raphael Rashid, Natasha May
The bar singer, the K-pop veteran and the ‘railway track diva’: meet three Eurovision Asia 2026 hopefuls
✦AI Summary

The inaugural Eurovision Song Contest Asia is set to take place in Bangkok, featuring 11 diverse acts from across the region. While the contest is a major cultural phenomenon in Europe, organizers are working to build awareness and fan engagement in the Asian market.

Why it matters

The expansion of the Eurovision brand into Asia represents a significant effort to create a pan-continental cultural event and foster international unity through music.

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(L-R) Eurovision contenders Nyendra, Junhee and Carmelle are among 11 acts vying to be the first Eurovision Song Contest Asia winner. Composite: Eurovision Song Contest/ ABS Star Music (L-R) Eurovision contenders Nyendra, Junhee and Carmelle are among 11 acts vying to be the first Eurovision Song Contest Asia winner. Composite: Eurovision Song Contest/ ABS Star Music Eurovision The bar singer, the K-pop veteran and the ‘railway track diva’: meet three Eurovision Asia 2026 hopefuls For some, it’s their first big break, for others it’s a chance to secure their fame. But for all 11 acts, it’s an opportunity to be Asia’s first ever winner

Eurovision is heading to Asia: here’s what to expect

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