Jr NTR, Janhvi Kapoor condemn vulgar AI video of Chuttamalle song, vow legal action

Actors Jr NTR and Janhvi Kapoor have strongly condemned a sexually explicit, AI-generated video of their song 'Chuttamalle' from the film 'Devara: Part 1,' calling it 'disgusting' and 'disturbing.' They have vowed legal action against those who created and spread the manipulated content, highlighting the serious misuse of AI to objectify women.
Why it matters
This incident underscores the growing threat of AI misuse for creating deepfakes and explicit content, raising significant concerns about privacy, consent, and the potential for harm, especially towards women, necessitating stricter regulations and public awareness.
After a sexually explicit, AI-generated video of the popular Telugu song “Chuttamalle” from Devara: Part 1 surfaced on the internet, actors Jr NTR and Janhvi Kapoor came out in condemnation, calling it “disgusting” and “disturbing”.Released in September 2024, the film stars Jr NTR and Janhvi Kapoor in lead roles. “Chuttamalle”, a romantic number composed by Anirudh Ravichander and sung by Shilpa Rao, became popular when it was released. The new AI video manipulates Janhvi’s appearance to make it sexually explicit and vulgar, raising alarm about the misuse of AI to objectify women.“In a land that worships women as mothers and goddesses, where "Matrudevo Bhava" is not just a phrase but a part of our culture, some people have fallen so low that they are using AI to disrespect a woman in the most degrading way possible.
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