The News International·1 min read·easy
Instagram Apple TV app launches: 3 things you can watch
✦AI Summary
Instagram has officially launched an app for Apple TV, allowing users to view Reels, long-form videos, and live streams on their television screens. This update expands the platform's accessibility beyond mobile devices and tablets.
Why it matters
The move reflects a broader trend of social media platforms optimizing content for living room viewing experiences to increase user engagement time.
On October 19, Instagram's App Store listing still showed support for only the iPhone and iPad.
Also covering this story
2 other newsrooms covered this event. We read each version separately.
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