Apple iPhone 2026 Buying Guide: Decide Between the 18 Pro, Pro Max, Duo, Air, 17, 17E - CNET
Apple has released its new iPhone 18 Pro and Pro Max models, marking a shift in strategy by excluding lower-cost alternatives from the initial launch. The guide helps consumers navigate the new lineup and pricing structure.
Why it matters
This shift in Apple's product strategy impacts consumer purchasing power and market accessibility for premium mobile devices.
Apples new $1,199 iPhone 18 Pro and $1,299 18 Pro Max are now on sale, and for the first time…
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