Business Insider·4 min read·medium

YouTuber Markiplier's movie made over $50 million. Here's his advice for creators looking to level up.

YouTuber Markiplier's movie made over $50 million. Here's his advice for creators looking to level up.
AI Summary

YouTuber Markiplier successfully produced and distributed his own film, 'Iron Lung,' grossing over $50 million independently. He encourages other creators to maintain creative control by funding their own projects rather than relying on traditional Hollywood studios.

Why it matters

This highlights a shifting power dynamic in entertainment where independent creators are increasingly bypassing traditional studio gatekeepers.

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YouTube creator Markiplier, whose real name is Mark Fischbach. Natasha Campos/Getty Images for Mark 'Markiplier' Fischbach YouTuber Markiplier independently released a box-office hit, "Iron Lung," earlier this year. He hopes more content creators will try to take on Hollywood projects without ceding control. He said YouTubers are a "powerful entity that hold sway and a lot of eyeballs." YouTuber Markiplier thinks more creators can break into Hollywood without giving up control. The 37-year-old put it to the test earlier this year, when he wrote, directed, and starred in the film "Iron Lung." He funded the movie's low 7-figure budget himself, and it became a box-office hit that grossed over $50 million worldwide. His takeaway was that more creators should try to enter traditional media on their own, so long as they're ready to learn and wear many hats — and take on their own financial risk.

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