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MIT Technology Review·3 min read·easy

YouTuber finds niche as college admissions mentor

K
Kathryn M. O’Neill
YouTuber finds niche as college admissions mentor
AI Summary

Gohar Khan, a first-generation college student, has built a massive following by demystifying the college admissions process through social media and his consulting firm, Next Admit. His work focuses on providing guidance to students who lack access to traditional college counseling resources.

Why it matters

The rise of independent educational influencers highlights a shift in how students access information and mentorship outside of traditional institutional channels.

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As a first-generation student from a small town, Gohar Khan ’21 had to navigate the college admissions process largely on his own. He founded his YouTube channel, Gohar’s Guide, to make things easier for other young people.

Today, more than 10 million people follow Khan on social media for college application advice, study tips, and life hacks. He is also the CEO and cofounder of Next Admit, a consulting business that provides help with college essays, applications, and test preparation. “I’m on a mission to help students worldwide succeed inside and outside of school,” he says.

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