The Guardian·3 min read·medium

‘You could have an amazing time for £30,000’: UK castles cash in on Traitors-style events

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Patrick Greenfield
‘You could have an amazing time for £30,000’: UK castles cash in on Traitors-style events
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The popularity of the reality TV show 'The Traitors' has led to a surge in demand for castle-based murder mystery events across the UK. Event companies are capitalizing on this trend by offering immersive experiences for corporate team-building and private parties.

Why it matters

This reflects how pop culture trends can create new revenue streams for heritage properties and the event management industry.

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Duns Castle estate in Berwickshire, Scotland, plays host to murder mystery events. Duns Castle estate in Berwickshire, Scotland, plays host to murder mystery events. The Traitors ‘You could have an amazing time for £30,000’: UK castles cash in on Traitors-style events From stag and hen dos to luxury weekends, fans are spending big to create their own version of the hit show

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