Yes, Grimes' new music video used AI — and lots of humans
Grimes' new music video for 'Accelerando' uses AI-generated elements, though the artist confirmed that human professionals were heavily involved in the production. The singer clarified that no AI was used to create the song's audio or vocals.
Why it matters
The discourse surrounding the video highlights the ongoing tension and public scrutiny regarding the role of AI in creative industries and artistic labor.
Grimes released the music video for "Accelerando," which includes a long list of credits for dancers, choreographers, and makeup and hair, along with multiple "AI artists." Matt Winkelmeyer/Getty Images for Coachella Grimes' new "Accelerando" music video includes some AI-generated elements, her representative confirmed to BI. Grimes said 70 artists and production professionals made the video and deserve credit. The video shows footage of the shoot. No AI was used to record the song or its vocals, a spokesperson for the singer said. Grimes ' fans have debating one question this week: How much — if any — AI did the pop artist use in her new music video? "Are we tripping or does this look like AI CGI for you too?" a Redditor posted on a subreddit dedicated to the singer, whose real name is Claire Boucher.
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