Why Meta is charging to post more hyperlinks

Meta is implementing a new tiered pricing structure that limits the number of free hyperlinks users can post on Facebook pages. The move is part of a broader strategy to keep users within the platform's ecosystem by discouraging outbound traffic.
Why it matters
This policy shift significantly impacts news publishers and businesses that rely on social media to drive traffic to their websites, potentially forcing them to pay for visibility.
NPR Planet Money LISTEN & FOLLOW NPR App Apple Podcasts Spotify Amazon Music iHeart Radio RSS link Sign up for the [TITLE] Newsletter Get perks with [Podcast Title]+ Your support helps make our show possible and unlocks access to our sponsor-free feed.
Outside of Atlanta, two gas stations got into a price war. The Atlanta TV station WSB-TV reported that, over the course of a day, prices dropped from $2.54 down to $1.44, $1.39 and eventually down to just 97 cents. When drivers took notice, the traffic jam began and police intervened. BUT while it was happening, one driver said she only spent $15 to fill up her truck. It usually costs $90. "Look at God, baby! Look at God!" she said.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in