Why is Woodside sponsoring Fremantle’s AFL team – and will the climate crisis shift the relationship?

Kevin Parker of Tame Impala wearing a Fremantle Dockers shirt with tape covering the Woodside Energy logo. Photograph: Sam Sirann/Glide Magazine Kevin Parker of Tame Impala wearing a Fremantle Dockers shirt with tape covering the Woodside Energy logo. Photograph: Sam Sirann/Glide Magazine Woodside Analysis Why is Woodside sponsoring Fremantle’s AFL team – and will the climate crisis shift the relationship? Jonathan Barrett Dockers supporters cannot buy a barrel of Woodside oil – but the fossil fuel company hopes to buy into fans’ loyalty

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When an oil and gas company buys logo space on an AFL jersey, it isn’t trying to convince fans to buy its products.