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The Edge Malaysia·3 min read·medium

What happens when the disruptors get disrupted + Will New York change Genting Group’s fortunes?

What happens when the disruptors get disrupted + Will New York change Genting Group’s fortunes?
AI Summary

The Chinese shopping platform Pinduoduo has rapidly gained market share in Malaysia, prompting concerns from local retailers regarding unfair competition. Meanwhile, Genting Malaysia's Resorts World New York City is seeing strong financial performance following its recent expansion and licensing.

Why it matters

The rise of aggressive cross-border e-commerce platforms is challenging local retail ecosystems, while Genting's strategic pivot to the US market highlights the importance of geographic diversification for gaming conglomerates.

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BURSA SGX Home Edge Weekly Make The Edge Malaysia your preferred source on Google KUALA LUMPUR (Aug 22): The shopping platform Pinduoduo arrived on Malaysian shores in December 2025. In just nine months, it has climbed to the top of the iOS shopping charts, undercut local prices, and made even Shopee, TikTok Shop and Lazada sit up and take notice.

With its targeted campaign, the platform offered consumers everything from household goods to snacks at a fraction of local prices. Right as cost-of-living pressures were biting hardest, the pitch was simple: rock-bottom prices, free shipping, and a gamified shopping experience that keeps users coming back.

But retailers’ concerns are growing over an uneven playing field, and even politicians call for a suspension. The question remains: can local businesses compete in an uneven playing field?

In Cover Story 2, we take a closer look at the Genting Group.

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