We opened a taco shop because Meta is building an AI data center nearby. Now 40% of our business is tied to it.
A family in Rayville, Louisiana, opened a taco shop to capitalize on the economic growth spurred by Meta's construction of a massive AI data center nearby. While the project has revitalized the local economy, it has also created social tension among residents divided over the development.
Why it matters
It highlights the localized economic impact and social friction caused by the rapid expansion of big tech infrastructure in rural communities.
The Allen family in Rayville, Louisiana, owns Holy Tacos. Tim Allen Meta is building its largest AI data center in Holly Ridge, Louisiana. The decision inspired Tim Allen and his family to open their restaurant, Holy Tacos. Allen said the construction has helped the local economy thrive. This as-told-to essay is based on a conversation with Tim Allen, whose family opened Holy Tacos in Rayville, Louisiana, in April 2025. Construction for Meta's largest-ever AI data center is underway in Holly Ridge, an unincorporated community about 10 miles from Rayville. Rayville has been a small community my whole life, and it's been in decline over the last several years. We have a lot of people whose children are moving out, and they usually don't come back. Growing up, downtown Rayville had multiple businesses, hardware stores, and clothing stores.
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