‘We don’t spend to look rich’: Ankur Warikoo shares family money rules

When it comes to managing finances within a family unit, one needs to make informed decisions based on individual values and priorities, not just the latest fads. Entrepreneur and content creator Ankur Warikoo, along with his wife Ruchi Warikoo, have a set of financial principles based on which they give more priority to financial well-being, good health and positive experiences than materialistic things. In a social media video shared by Ankur, the couple highlighted the five financial rules they follow while raising two children in their mid-40s. While they stressed that these rules are not meant to be followed by everyone, they offered a candid look at the values that shape their financial decisions.Build wealth, not appearancesThe first rule the couple discussed was the importance of spending with a purpose instead of trying to appear wealthy."We don't spend money to look rich.