TechCrunch·3 min read·medium

Viral AI assistant Instinct now has its own email address

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Sarah Perez
Viral AI assistant Instinct now has its own email address
AI Summary

The AI assistant Instinct is introducing dedicated email addresses for its users to automate account management and task completion. This feature allows the AI to interact with third-party services independently, potentially streamlining user workflows while raising questions about digital privacy.

Why it matters

This represents a significant shift in AI autonomy, moving from simple task assistance to acting as a proxy agent that manages digital identities.

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Instinct , the buzzy new AI assistant now valued at $2.5 billion , is rolling out a new feature that will allow it to do more on its users’ behalf: it’s giving everyone Instinct email addresses.

The company’s founder Noah Shinn said on Tuesday that the new email addresses let the agent create and run its own accounts without cluttering up users’ inboxes.

Shinn said the idea is to allow Instinct to handle the account sign-up and management for you if it needs to do so for completing tasks that require email, like creating accounts on various services, contacting businesses, and following up on things that need attention.

“For example, Instinct can use its own email to contact a restaurant about a special request, ask a business about availability, or sign up for a service it needs to complete your task,” Shinn wrote on X .

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