The Hindu·3 min read·medium
Value-added farmers’ produce to be marketed under 'Kerala Brand’ for better price, says CM V.D. Satheesan
T
The Hindu Bureau
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Kerala Chief Minister V.D. Satheesan announced a new 'Kerala Brand' initiative to market value-added agricultural products and improve farmer income. The government plans to leverage the Vizhinjam port for exports and integrate AI technology to mitigate wildlife-related farming threats.
Value-added farm produce will be marketed under 'Kerala Brand' to ensure fair prices for farmers, Keralam Chief Minister V.D. Satheesan has announced. Steps will also be taken to facilitate their quick and viable exports abroad by tapping the potential of the Vizhinjam port, he said.
economyfoodtechnology
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