Uganda’s Biya, Nigeria’s Jaywon to release
Ugandan singer Biya and Nigerian artist Jaywon are releasing new singles as part of the 'Bantu Muntu' campaign by Shake It Africa. The project aims to promote diverse African musical identities and facilitate international collaboration.
Why it matters
The campaign serves as a platform for cross-continental African music exposure and artist development in global markets.
Ugandan singer Biya and Nigerian Afro-pop star Jaywon are set to fly their countries' musical flags with new singles dropping on Thursday, October 15, as independent African music and entertainment company Shake It Africa expands its cross-continental music campaign.
Biya's dance-floor offering, Shake It , and Jaywon's more reflective Jungle Boy mark the second chapter of the company's Bantu Muntu campaign, a project bringing together artists and diverse sounds from across Africa.
While Biya taps into Kampala's vibrant dance culture with infectious hooks and driving percussion, Jaywon takes a more introspective route, blending soulful melodies with contemporary Afro-pop production to explore ambition, resilience and the challenges of pursuing bigger dreams.
The contrasting releases underline the campaign's mission to showcase Africa's diverse musical identities while creating opportunities for collaboration and international exposure.
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