'Toxic' box office : Yash, Kiara Advani, Nayanthara starrer sees 64 percent drop on Thursday
The film 'Toxic: A Fairy Tale for Grown-Ups' experienced a 64 percent drop in box office collections on its second day following a strong opening. Despite the decline, the film is looking toward the extended Raksha Bandhan weekend to regain momentum.
Why it matters
Box office performance metrics are critical indicators for the Indian film industry's economic health and the commercial viability of major star-led projects.
Yash starrer ‘Toxic: A Fairy Tale for Grown-Ups’ may have received a mixed critical response, but the film made a strong start at the box office, crossing the Rs 100 crore mark in India on its opening day. The milestone also marked Yash’s second Rs 100 crore opener after ‘KGF Chapter 2’.Given the divided response to the film, a drop in collections on day two was largely anticipated. The decline did materialise, with ‘Toxic’ recording Rs 36.40 crore net in India across all languages on Thursday, according to Sacnilk. The film had opened with an impressive Rs 101.10 crore net on its first day.However, the weekend could bring some relief for the action drama. With the Raksha Bandhan holiday benefiting several regions, the film could witness an uptick in footfalls, particularly during the evening and night shows.
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