Tourist guides should serve as cultural ambassadors, says Vice-Chancellor
The Vice-Chancellor of Kannada University, D.V. Paramashivamurthy, has urged tourist guides to act as cultural ambassadors. He emphasized the need for guides to possess accurate historical knowledge and strong communication skills to effectively educate visitors at heritage sites like Hampi.
Why it matters
Professionalizing tourist guides enhances the quality of cultural tourism and ensures the accurate preservation and dissemination of historical narratives.
Tourist guides must function as cultural ambassadors while interacting with domestic and international visitors and should possess a sound understanding of history based on authentic archaeological and research sources, Vice-Chancellor of Kannada University, Hampi, D.V. Paramashivamurthy said on Tuesday.
The article reports on a public statement by an academic official without political spin or subjective commentary.
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