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The Hindu·2 min read·easy

TNPL | What’s in a name? Change it!

S
S. Shrivathsan
TNPL | What’s in a name? Change it!
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Two players in the Tamil Nadu Premier League (TNPL) are competing under new names this season, a rare occurrence in the franchise cricket tournament. The players, formerly known as Bharath Shankar and G. Godson, have rebranded themselves as Siddharth Mahadevan and G. Sai Shriraam respectively.

Why it matters

This highlights the personal branding and identity shifts within professional sports, reflecting how athletes manage their public personas.

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Sai Shriraam. | Photo Credit: Special Arrangement

The rebranding of Tamil Nadu Premier League franchises has become common practice over the years.

For instance, former titlists Lyca Kovai Kings and Siechem Madurai Panthers have undergone ownership changes ahead of the 10th edition and have been renamed as Vida Kovai Kings and Madurai Panthers respectively.

But in a rare occurrence, two players will take the field with a “new identity” after having featured in the league under a different name. Former Tamil Nadu top-order batter Bharath Shankar will don the Panthers jersey with ‘Siddharth Mahadevan’ on the back of it while off-spinner G. Godson will turn out for Trichy Grand Cholas as ‘G. Sai Shriraam’.

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