Tiruchi Corporation turns to awareness paintings to curb poster menace
The Tiruchi City Corporation is using mural paintings and awareness messages on public walls to combat the illegal poster culture that defaces the city. This initiative aims to discourage littering and unauthorized advertising while promoting civic responsibility.
Why it matters
Urban beautification and waste management strategies are essential for maintaining public hygiene and order in rapidly growing cities.
With illegal posters and wall writings continuing to deface public spaces despite repeated enforcement measures, the Tiruchi City Corporation has intensified its efforts by painting awareness messages and graffiti on walls across the city to discourage rampant poster culture.
Several public spots, including walls along Tiruchi-Chennai Bypass near Senthaneerpuram and buildings around Central Bus Stand, Chathiram Bus Stand, Cantonment, Palakarai, TVS Tollgate, Thillai Nagar and Woraiyur, are covered with posters.
As a solution, the civic body erected additional billboards in 2022 at vantage points in every zone, providing advertisers, organisations and political parties with designated spaces to display posters. At present, 25 such authorised locations are available across the city.
However, unauthorised posters continue to appear, particularly during political meetings, movie releases, festivals and other functions, leaving several public walls disfigured.
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