TikTok comments are getting more interactive with voice comments, polls, and more
TikTok is introducing new interactive features to its comment section, including voice comments, polls, and photo carousels. These updates aim to increase user engagement and keep users on the platform longer.
Why it matters
These features represent a shift in social media design toward more multimedia-rich, interactive community spaces.
TikTok’s comments section is getting an upgrade. The social network announced on Thursday that it’s rolling out new features for its comment sections, including voice comments, comment polls, photo carousel comments, and Live Photo comments.
With the additions, the app is borrowing features from messaging apps as it looks to deepen engagement on its platform. By bundling voice, polls, and photo comments, the company aims to make comment sections places where people linger and interact with each other, rather than simply leave feedback underneath a video.
“Sound and music have shaped TikTok from the very beginning, turning songs into trends and audio clips into jokes shared across the app,” TikTok wrote in a blog post. “Now, we’re bringing that same energy to the comment section with Voice Comments, a new way to post and listen to audio messages directly under any video.”
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