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The Hindu·3 min read·medium

Third leg of seaside festival held in Vizag

T
The Hindu Bureau
Third leg of seaside festival held in Vizag
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The third edition of the 'Sea Soul Sandadi' seaside festival took place in Vizag, featuring music, fashion, and local commerce. The event aims to foster community spirit and provide a platform for small businesses and pet owners.

Why it matters

Demonstrates the growing trend of community-led urban events that support local economies and social cohesion.

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Sea Soul Sandadi , a monthly seaside gathering that blends music, fashion, and homegrown commerce, held its third edition at MGM Lawns in the city on Sunday, drawing families and pet owners, with organisers pressing ahead despite fears of rain.

The event, conceived as a one-Sunday-a-month concept, featured performances by Layara Dance Academy, rap performances by Vishal and Co., a battle of bands between Revelations and Band of Raga Rasa, and a fashion showcase by Vastranova, a student fashion team. About 75 stalls run by homegrown food and lifestyle brands lined the venue alongside curated shopping and pet-friendly spaces.

“Sea Soul Sandadi is a concept like a seaside festival vibe that we wanted to bring to the people of Vizag,” said Harshavardhan, founder of the festival, which began in May. He said the event was designed to give Sunday outings in the city a communal, family-oriented character.

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