The Secrets of Roy Cooper’s Purple-State Success
The article analyzes Roy Cooper's political strategy in North Carolina's 2026 Senate race, noting his success as a 'normal' candidate in a polarized environment. It explores why his moderate approach is effective in a purple state despite broader Democratic party struggles.
Why it matters
Offers insight into political messaging and campaign strategies in highly contested U.S. swing states.
Democrats want to emulate him, but the lessons of his campaign may not be transferable.
David Paul Morris / Bloomberg / Getty August 27, 2026, 4:46 PM ET Share Save This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here.
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