‘The Odyssey’ Box Office Journey Begins With $17.6M in Previews
Christopher Nolan's 'The Odyssey' has launched with $17.6 million in preview earnings, aiming for a $117 million opening weekend. The film features an ensemble cast and is being highlighted for its use of IMAX technology.
Why it matters
The film's success is being closely watched as a benchmark for the commercial viability of high-budget, director-driven original content.
‘The Odyssey’ Box Office Journey Begins With $17.6M in Previews, Targeting $117M Opening Christopher Nolan's The Odyssey sets sail on its box office voyage as the star-studded retelling of the classical mythological tale aims to get moviegoers back in the saddle after a recent stretch of underperforming debuts .
Universal Pictures' feature collected $17.6 million from Thursday previews on 3,900 North American screens as it targets a $50 million Friday and a better-than-expected $117 million opening weekend. (It was projected to bow to between the mid-$80 million range to upwards of $100 million). That would give it both the top live-action opening of the year, and the top R-rated opening of the year, as well as Universal's opening weekend for an R-rated film ever.
Tom Cruise Praises Christopher Nolan's 'The Odyssey': "I Can't Wait to See It Again"
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