The Estée Lauder Companies Celebrates Five Years of BEAUTY&YOU India: Expanding Opportunity, Accelerating Innovation, and Shaping the Future of Beauty
The Estée Lauder Companies has launched the fifth edition of its BEAUTY&YOU India program to support local beauty entrepreneurs through funding and mentorship. The initiative is expanding to include a new design category and a fragrance partnership with the company's Paris-based innovation hub.
Why it matters
This program highlights the growing strategic importance of the Indian beauty market and the shift toward localized, culturally-rooted innovation in global luxury brands.
The Estée Lauder Companies Inc. (NYSE: EL) (ELC) today announced the launch of the fifth edition of BEAUTY&YOU India, the country’s leading beauty entrepreneurship program to discover and support the next generation of Indian beauty entrepreneurs with funding, mentorship, and industry access.
Since its launch in 2022, BEAUTY&YOU India has become a powerful catalyst for culturally rooted innovation and a launchpad for visionary entrepreneurs, helping shape the future of beauty in one of the world’s most dynamic markets.
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