The car industry A/B tested selling a car with and without CarPlay
General Motors has moved to remove Apple CarPlay and Android Auto from its vehicles in favor of its own Android Automotive OS, citing privacy concerns. However, a comparison between the Chevy Blazer EV and the rebadged Honda Prologue shows that consumers strongly prefer the integration of phone-based interfaces.
Why it matters
This highlights the ongoing battle between automakers and tech giants for control over the in-car digital experience and user data.
A couple years ago, GM made waves by saying that soon, all their new cars would be completely free of Apple's CarPlay and Android Auto support, instead opting for the " Android Automotive OS " in their cars.
Admittedly, I'm a huge fan of CarPlay for basic safety reasons and how it lets you hear or send texts without ever having to look at or touch your phone, so I was not happy to hear this news. I remember when this was first announced for Chevy EVs and when it was later expanded to all their cars in the future and the resounding response was that car buyers were PISSED.
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