The anatomy of a Morgan Stanley intern: Chipotle, a gym membership, and a flashy bag
A Morgan Stanley survey of over 500 summer interns reveals shifting brand preferences among Gen Z, with Nike losing dominance to brands like On and Hoka. The report highlights a continued preference for Zara and Uniqlo in apparel, alongside a renewed interest in luxury goods.
Why it matters
These trends provide insight into the consumer habits of the next generation of financial professionals, which can influence market strategies and brand positioning.
Morgan Stanley interns revealed their brand preferences in a survey, including a love for Chipotle and renewed interest in luxury bags. Getty Images More than 500 Morgan Stanley interns shared their go-to brands in a survey this summer. Luxury is creeping back up in popularity, and some newer running brands are gaining ground. Here are some of the highlights, from restaurants to workouts to cars. If you're looking for a Morgan Stanley intern , you might try a 20-something in On sneakers eating a burrito bowl. Morgan Stanley's equity research team surveyed more than 500 of the firm's North American summer interns on everything from their preferred coffee brand to where they work out. The annual survey , conducted in June and published in early August, helps the research team track trends.
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