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Forbes·3 min read·medium

The $35.6 Billion Driving Force Behind Disney's Next Theme Park

C
Caroline Reid
The $35.6 Billion Driving Force Behind Disney's Next Theme Park
✦AI Summary

Disney is moving forward with plans to build a new theme park in Abu Dhabi through a licensing partnership with Miral. The project is viewed as a low-risk, high-potential venture that allows Disney to expand its brand presence in the Middle East without direct capital investment.

Why it matters

This expansion highlights Disney's strategic focus on emerging markets and its ability to leverage intellectual property for global growth.

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Hollywood & Entertainment The $35.6 Billion Driving Force Behind Disney's Next Theme Park By Caroline Reid ,

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