The 2 biggest mistakes companies are making with AI, according to PwC's US CEO
PwC US CEO Paul Griggs argues that companies often fail with AI by treating it as a simple technological upgrade rather than a comprehensive business transformation. He warns that layering AI onto inefficient processes will only amplify existing operational problems.
Why it matters
As businesses rush to adopt AI, this perspective provides a critical framework for avoiding costly implementation mistakes and ensuring long-term productivity gains.
Paul Griggs said that companies are mistaking AI as a technological revolution. Tasos Katopodis/Getty Images for Semafor PwC US CEO Paul Griggs says that companies are getting two things wrong about AI. Griggs said AI is not a tech transformation, it's a business transformation. He also said that AI won't alone fix inefficient processes. There are two major misconceptions about AI, according to PwC's senior partner and US CEO Paul Griggs . The first: AI isn't fundamentally a technology transformation. Griggs told Business Insider that companies that think about AI adoption this way will continue to "stub their toe" with that mindset. He said these companies tend to confine this work within the CIO or CTO role and that these organizations and are "simply missing the opportunity," he said. Instead, firms should think of AI as a "large-scale business transformation," Griggs said.
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