Telangana rolls out digital advertising services at MeeSeva centres with Meta support
The Telangana government has partnered with Meta to train Village Level Entrepreneurs at MeeSeva centres in digital advertising. This initiative aims to help small businesses and rural entrepreneurs access professional marketing tools.
Why it matters
It demonstrates a public-private partnership model for digital inclusion and economic empowerment in rural India.
The Telangana government has partnered with Meta to transform MeeSeva centres into digital advertising hubs, enabling small businesses across the State to access affordable digital marketing services.
As part of the initiative, the Electronic Service Delivery (ESD)-MeeSeva trained more than 150 Village Level Entrepreneurs (VLEs) from the Core Urban Region (CURE) in Hyderabad on creating and promoting advertisements on Meta platforms.
ESD (MeeSeva) Commissioner T. Ravi Kiran at an event on Friday said the initiative reflected the State government’s commitment to empowering entrepreneurs through technology. By combining Meta’s digital advertising expertise with MeeSeva’s network across Telangana, the collaboration would make professional digital marketing accessible to small and rural businesses that previously had limited access to such services.
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