Taylor Swift premieres her 'Patient Zero' video at the VMAs tonight. What to know about 'The Encore'
Taylor Swift has released a new four-song EP titled 'The Life of a Showgirl: The Encore,' featuring the lead single 'Patient Zero.' The music video for the single is set to premiere at the MTV Video Music Awards.
Why it matters
This release demonstrates the massive commercial and cultural influence of Taylor Swift's engagement strategies with her fanbase.
Taylor Swift attends the Songwriters Hall of Fame awards gala in June. (Jamie McCarthy/Getty Images) Swifties were right: Taylor Swift was teasing something. The pop star has released a four-song EP, The Life of a Showgirl: The Encore , including the lead single "Patient Zero."
"About a year ago, you guys did a truly unfathomable thing. Something that completely blew my mind," Swift wrote in an Instagram post announcing the album, which dropped on Friday. "You gave The Life of a Showgirl the biggest first week for an album in history."
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