Supernatural's Head Of Fitness On Rebooting The VR Exercise App After Leaving Meta
The VR exercise app Supernatural is relaunching as an independent company after being cut from Meta. Head of Fitness Leanne Pedante confirmed that the app will retain its library of workouts and coaches while introducing a new subscription model.
Why it matters
This highlights the challenges and pivots faced by VR-based fitness platforms in a shifting tech landscape.
Leanne Pedante discusses why she’s excited about this next phase of Supernatural.
Supernatural It's rare for tech companies to get a second chance at life, but that's the story of the VR exercise platform Supernatural . After Meta announced that it was cutting the company's staff and pausing new content for the exercise app in January Supernatural made the surprising revelation that it will be relaunching later this year as an independent company. While it's getting a bit more expensive — back to its original launch pricing of $20 a month or $200 a year — that probably won't deter the company's superfans, many of whom were heartbroken about the app's potential shutdown.
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