Suno shares plans to combat spammy AI music

AI music generator Suno is implementing new watermarking and fingerprinting technologies to combat spam and improve transparency. The company also plans to restrict downloads to paying subscribers to align with industry standards.
Why it matters
As AI-generated content proliferates, these measures represent an attempt by platforms to address copyright concerns and maintain legitimacy within the music industry.
Suno announced plans to implement a new watermarking technology and download policy to limit the spread of spammy AI tracks and increase transparency. In a lengthy blog post, CEO and co-founder Mikey Shulman laid out the company’s principles and the next steps for the company as it seeks legitimacy.
The company is rolling out new transparency tools, along with new watermarking and fingerprinting tech. Shulman says it aligns with “emerging industry standards” that will make it easier to identify Suno-generated content. He also says the company is aiming to partner with “distribution platforms on combatting fraud and misuse.”
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