Substack’s new ‘Reply Rules’ feature lets creators control how people respond
Substack has introduced a 'Reply Rules' feature that allows creators to set automated moderation guidelines for their comment sections. The tool uses user behavior to filter out unwanted content, such as profanity or off-topic replies, while keeping creators in control of their community standards.
Why it matters
This feature highlights the ongoing tension between platform-wide moderation and decentralized creator-led community management in the newsletter economy.
Substack announced on Wednesday a new feature called Reply Rules,” designed to give creators greater control over how their audiences are able to respond.
The article reports on a product update neutrally, acknowledging both the utility of the tool and the platform's existing controversies regarding content moderation.
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