Spider-Man: Brand New Day leak racks up millions of views
A leaked version of the new Spider-Man film circulated on X, garnering millions of views before being removed by Disney. Despite the leak, the film is performing exceptionally well at the box office, potentially challenging previous industry records.
Why it matters
It illustrates the ongoing struggle between digital piracy on social media platforms and the financial performance of major cinematic releases.
A bootleg of Spider-Man: Brand New Day was up on X for over seven hours before eventually being pulled. During that time, it reached over 5.9 million accounts and accumulated over 143,000 likes. Other accounts have reposted the leaked film, but none have lasted particularly long, as Disney now seems to be on top of issuing takedown requests.
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