Sony made a $5,900 gold-plated Walkman MP3 player
Sony has released a new line of high-end Walkman portable media players, with the flagship gold-plated model priced at $5,899. These devices are designed for audiophiles and feature specialized internal components to minimize audio interference.
Why it matters
Highlights the extreme luxury segment of the consumer electronics market and the ongoing niche demand for high-fidelity audio hardware.
Sony has announced a trio of new Walkman portable media players that start at an already absurd $1,899.99 for the NW-ZX900 and climb all the way up to $5,899 for the gold-plated NW-WM1ZM3. Sandwiched in between is the $2,999.99 Walkman NW-WM1AM3, which is nearly identical to the WM1ZM3, just minus the gaudy gold shell.
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