Sony announces 115 inch Bravia 9II True RGB smart TV
Sony has launched a 115-inch Bravia 9II smart TV in India, featuring advanced RGB backlighting and AI-powered processing. The company is targeting the growing demand for large-screen televisions in the Indian market.
Why it matters
This release highlights the premium segment's growth in the Indian consumer electronics market and the integration of AI features into home entertainment.
Sony on Monday (August 3, 2026) expanded its flagship Bravia 9II lineup with the unveil of a new 115 inch True RGB model. The new Bravia 9II series runs on Sony’s XR processor with AI capabilities and begins from 75 inches, while the Bravia 7II starts at 55 inches.
Sony said that India’s smart TV market is moving towards larger screen sizes, above 55 inches, and it commands the segments.
Sony Bravia 9II features RGB Backlight Master Drive Pro where each pixel is independently controlled by an IC, delivering a wide colour gamut, better contrast, depth, and smooth gradation.
These smart TVs come with Luminance Booster Pro that claims to boost brightness while maintaining colour accuracy for brighter highlights. Immersive Black Screen Pro (available on Bravia 9II models, excluding the 115 variant), claims glare-free, low-reflective screen that helps enhance black levels in darker scenes.
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