Sofia Pablo and Iñigo Jose delight fans in 'Sinayang Mo' music video
Filipino celebrities Sofia Pablo and Iñigo Jose are featured in the new music video for 'Sinayang Mo'. The pair, who gained popularity on a reality show, have been actively collaborating on various projects and charity events.
Why it matters
This reflects the influence of reality television stars in the Southeast Asian entertainment industry and their role in fan-driven media engagement.
<p>Sofia Pablo and I igo Jose are giving fans major butterflies!</p>
<p><a href="https://www.gmanetwork.com/entertainment/showbiznews/sofia-pablo-greets-inigo-jose-on-his-birthday/132477/" target="_blank"><b style="font-weight:700;">Former PBB Celebrity Collab Edition 2.0 housemates Sofia Pablo and I igo Jose</b></a>, better known as 'Sofi o,' shared some behind-the-scenes photos from the set of the <a href="https://www.gmanetwork.com/entertainment/showbiznews/sofia-pablo-at-inigo-jose-bibida-sa-isang-music-video/136969/" target="_blank"><b style="font-weight:700;"><i>Sinayang Mo</i> music video</b></a>, the latest collaboration between Filipino rappers Paul N Ballin and Nateman Asian.</p>
<p>On their respective Instagram posts, the two announced the release of the music video featuring them both.</p>
<p>With the music video now live across streaming platforms, Sofi o shippers are celebrating every romantic frame.</p>
<p><a href="https://www.gmanetwork.com/entertainment/showbiznews/sofia-pablo-shines-in-rob-deniels-krazy-music-video/136424/" target="_blank"><b style="font-weight:700;">Recently, Sofia was also featured in the music video for OPM singer Rob Deniel's song Krazy.</b></a></p>
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