SleepyCat Marks 50th Store Opening as it Continues to Expand Access to Better Sleep Across India
SleepyCat has opened its 50th retail store in Gurgaon, India, as part of a strategy to blend digital sales with physical showrooms. The company aims to provide customers with hands-on experience for their range of mattresses and sleep products.
Why it matters
This expansion reflects the growing trend of direct-to-consumer brands in India adopting an omnichannel retail model to capture the urban professional market.
GURUGRAM, India , Sept. 25, 2026 /PRNewswire/ -- Gurgaon, one of India's leading corporate and commercial hubs, has grown into a city defined by fast-paced workdays, modern urban living and an increasingly diverse residential landscape. As the city continues to attract professionals, businesses and families from across the country, the need for comfortable, convenient and personalised lifestyle solutions is also evolving.
Adding to this growing landscape, SleepyCat is marking a significant milestone in its retail journey with the opening of its 50th store in Gurgaon.
Celebrating 50 Stores with a New Sleep Studio in Gurgaon
Gurgaon's evolving residential landscape and its position as a major corporate hub make it a natural location for SleepyCat's 50th store. With professionals, families and young residents spending increasingly busy days in the city, the new Sleep Studio gives local shoppers an opportunity to explore products designed around sleep and everyday comfort.
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