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The Hindu·2 min read·easy

Sikkim’s home-grown skincare brand enters Bhutan market

Sikkim’s home-grown skincare brand enters Bhutan market
AI Summary

Agapi, a Sikkim-based skincare brand, has expanded its market reach into Bhutan through a partnership with actor-entrepreneur Kelly Dorji. The launch emphasizes shared Himalayan values of sustainability, ethical sourcing, and community empowerment.

Why it matters

This expansion represents a growing trend of cross-border collaboration between Himalayan regions focused on sustainable entrepreneurship.

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Agapi, a homegrown skincare brand from Sikkim founded in 2019 as a community-driven initiative, has entered the Bhutan market.

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The article is a straightforward business report on a brand expansion.

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