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The Hindu·2 min read·medium

Sensodyne expands oral care portfolio with Pronamel Kids for enamel care and 24hr cavity protection*

Sensodyne expands oral care portfolio with Pronamel Kids for enamel care and 24hr cavity protection*
AI Summary

Sensodyne has launched 'Pronamel Kids' in India, a toothpaste specifically formulated to strengthen children's enamel and provide cavity protection. The launch is supported by a consumer awareness campaign targeting parents.

Why it matters

This product launch addresses a specific health need for children's oral care in the Indian market, highlighting the importance of early preventive dental habits.

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NEW DELHI, June 18, 2026 /PRNewswire/ -- Sensodyne, the leading oral care brand from Haleon, has launched the Pronamel Kids toothpaste in India, designed with dentists just for kids. Available in two exciting flavours - Strawberry and Bubble Mint for children aged 2+ years, Pronamel Kids is specially designed to help strengthen kids’ enamel ^ and provides 24hr cavity protection * . It has 100% natural flavours and is free from sugars. Aligned with Haleon’s purpose of delivering better everyday health, the launch marks Haleon’s foray into the children’s oral care segment in India.

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The article is a standard corporate press release regarding a product launch.

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