Samsung's new AirTag rival works with more than just Galaxy phones
Samsung has launched the Galaxy SmartTag 3, which now features cross-platform compatibility with both Galaxy and iPhone devices. The new tracker is smaller, lighter, and includes improved Bluetooth range and location-based notification features.
Why it matters
This move signals a shift toward more open ecosystem hardware, directly challenging Apple's dominance in the item-tracking market.
Galaxy SmartTag 3. By Jon Fingas Published Sep 30, 2026, 8:00 AM EDT Jon is a seasoned journalist who has written definitive coverage of consumer tech at publications like Engadget, Android Authority, and BetaKit. He's an expert on making tech accessible ranging from mobile and PCs to emerging platforms like wearables. When he's not writing, he's going on adventures with ihis family and is an avid photographer. Sign in to your How-To Geek account Add Us Like Like follow Follow followed Followed Thread Log in Here is a fact-based summary of the story contents: Try something different: Show me the facts Explain it like I’m 5 Give me a lighthearted recap Samsung is refining its item tracking tag to challenge Apple's AirTag on its home turf.
Also covering this story
One other newsroom covered this event. We read that version too.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in