The Fast Mode·3 min read·medium
Samsung Launches HDR10+ ADVANCED Streaming Experience on Prime Video Worldwide
R
Ray Sharma
✦AI Summary
Samsung has announced that its 2026 TV lineup will feature the new HDR10+ ADVANCED streaming standard, with Prime Video serving as the first global platform to support it. This technology aims to improve picture quality through scene-by-scene metadata adjustments for brightness and motion smoothing.
Samsung Electronics announced that Prime Video will be the first streaming service to offer HDR10+ ADVANCED1 on supported titles globally beginning August 2026, with the service being first available on Samsung’s 2026 TV lineup.
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