Roland is getting into generative AI music with Melody Flip

Roland has released Melody Flip, a generative AI plug-in for digital audio workstations that creates musical loops based on genre and BPM. Unlike full-song generators, this tool is designed to provide creative sparks and MIDI data for producers to manipulate.
Why it matters
It represents a shift in how legacy music hardware companies are integrating AI as a collaborative tool rather than a replacement for human composition.
It’s not quite the “push button; get song” of Suno, but Roland’s new Melody Flip tool marks the company’s foray into generative AI music. Available as a plug-in for your digital audio workstation (DAW), Melody Flip offers around 250 “Palettes,” which are essentially themed collections of musical ideas sorted by genre. You can start from scratch and ask it to generate any combination of melody, chord progression, bassline, or drums. Or you can feed it a reference track and have it build off the melodic ideas from that.
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