Read the cold LinkedIn outreach that led Fishwife's CEO to hire a candidate
Becca Millstein, CEO of Fishwife, shared that she hired a candidate based on a concise, data-driven LinkedIn outreach message. She noted that the candidate's ability to clearly articulate their professional impact helped them stand out in a crowded inbox.
Why it matters
This provides practical insight into modern recruitment trends and the importance of effective professional communication in a digital-first job market.
Becca Millstein said this one LinkedIn message stood out. Fishwife Becca Millstein, cofounder and CEO of Fishwife, said she doesn't typically respond to DMs. However, she recently hired a candidate after they sent an effective LinkedIn outreach. She said the candidate had a great background, strong numbers to back it up, and a concise message. If you feel like your messages are getting lost in the void, you may be onto something. Executives are often bombarded with many sales pitches and introductions every day — and that makes it difficult to stand out with a cold outreach . Becca Millstein, cofounder and CEO of the trendy tinned seafood company Fishwife, said she misses many of the messages she receives on LinkedIn. "I don't respond to DMs because I don't see them, or it's just too much," Millstein told Business Insider.
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