Ranking NFL's newly revealed 2026 Nike 'Rivalries' uniforms best to worst - USA Today
Nike and the NFL have unveiled the latest expansion of their 'Rivalries' alternate uniform line for the 2026 season. The new designs focus on teams in the AFC South and NFC North, following the program's successful debut last year.
Why it matters
The 'Rivalries' uniform line represents a significant revenue driver for the NFL and its retail partners, reflecting the growing intersection of professional sports and fashion merchandising.
Hear this story The NFL ’s “Rivalries” will continue to deepen in 2026 – meaning the latest expansion of the league’s line of alternate uniforms, which have exploded in popularity.
After debuting the line in 2025 , Nike unveiled its eight newest “Rivalries” uniforms combinations on Tuesday, Aug. 25, teams in the NFC North and AFC South seeing their wardrobes grow. The AFC East and NFC West clubs that launched the program last year will also continue to use theirs, the Super Bowl champion Seattle Seahawks and NFC West rival Los Angeles Rams set to face off in a highly anticipated Christmas matchup – partially because they’re both pretty good squads ( the league's best in my opinion ) but also because it will be the first game ever to showcase two teams in Rivalry unis.
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