Putting Our Clown Noses On: Taylor Swift’s New Instagram Bio Is Fueling Wild ‘000’ Theories

Taylor Swift's Bio Is Fueling 'Debutation' Buzz Kevin Mazur - Getty Images Swifties, assemble! Taylor Swift is out here dropping Easter eggs again—this time with an updated Instagram bio. On Tuesday, September 22, the Grammy winner swapped the "o"s for zeros in her bio across social media profiles, including her official fan account, Taylor Nation.

And if that wasn't suspicious enough, she then launched a website countdown, ending today at 2 p.m. ET.

Of course, Swifties are convinced that she's dropping a subtle hint about something that's coming. Whether it points to a merch drop, a major announcement, or those "Debutation" vault tracks, it's time to clown and theorize about its meaning.

One fan pointed out that while her main profile and Taylor Nation share the same bio, "And, baby, that's sh0w business f0r y0u," the featured links are different.