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Business Insider·1 min read·easy

Professionals are spending thousands on workwear

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Professionals are increasingly viewing workwear as a significant financial investment to signal personality and professional identity. This trend reflects a shift in office dress codes and the importance of personal branding in the workplace.

Why it matters

It highlights evolving professional norms and the growing intersection between fashion, personal branding, and career success.

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The office dress code is changing, and for some professionals, workwear is becoming a serious investment.

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